Earlier, it was believed that one must wrap the title of the page in H1 tags, and must also use only one H1 tag per page. However, over time, SEOs began abandoning these beliefs, and the new concept that emerged was using only one large text near
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We are always aiming to gain the maximum benefit from our marketing efforts; and the best way to do so is by using Google Ads pay per click ads, which can help drive targeted traffic to your landing pages. More clicks means more visitors; more visitors means
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Google is always planning something new every now and then; and each change impacts differently. With every change, Google expects that we alter our website features and campaigns if we want to rank. Hence, we always need to be on the lookout to see what new is
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The featured snippet, or the “Position Zero” was introduced by Google in 2014, which helped websites get a double dip by ranking in both the featured snippet and organic listing on page 1 results. However, on 23rd January this year, Google announced a significant change. The search
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It’s the beginning of a new decade with 2020 here; and there is so much new that is going to happen. However, in the world of SEO, there is always something new happening. Events take a turn just like that, and you always need to be ready
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To make your business a success, you need to have an online presence, a website. But, to make your website a success, you need to make your visitors satisfied and happy. You could also offer them a form on your website to help them fill what they
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Content re-optimization has proven to be one of the fastest ways to improve rankings and drive in more traffic. This could be possible due to various factors like age value, comprehensiveness, and high potential. So, if you are considering a re-optimization of your content, it’s a great
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Google is no doubt a wonderful opportunity-filled platform for local businesses to boost their trade. But, it is also risky to work with Google because of its ever-changing algorithms. So, here are a few local SEO expert tips for those who want to hit the target in
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Google is who decides where your page will rank for which keyword. If you are a local business, you would always want to rank at the top, at least in the top 3, so that you can have maximum visibility and more visitors walking into your store.
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An online retailer can do a great job to sell his products if his website is well optimized. However, a one-time optimization isn’t enough. You need to keep adding a new line and new products, or even have a website redesign to make it appear fresh and
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