There was a time when everything online was just “www”, but that’s not the case anymore. Businesses are now opting for non-www choices. Why? And, what impact does that have on the website’s performance or SEO? Let’s find out. Does www or non-www impact SEO? From an
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When you have a brand, you want to bring about awareness about your products/services, and then gain as much exposure as possible across your target audience. You may think of everything from newspapers, magazines, and billboards, to radio, television, and social media platforms. But, one essential method
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Did you know that a website URL structure can help you fetch more clicks? Yes, if created properly, keeping SEO aspects in mind, your URL alone can help bring in a significant number of clicks! Consider how you would search online. You would first type in whatever
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In the times of uncertainty, just like the one we’re facing at present during the pandemic, email marketing can prove to be absolutely vital for all kinds of businesses and associations. But, in the present time, when everyone is rushing to get online, the amount of digital
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Digital marketing is no longer restricted to publishing regular blogs and broadcasting them through brand-owned channels. It has evolved far beyond that, and has shifted to more multi-tasking ways, to impress the customers in ways more than one. The content you put up on your website or
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In this competitive world, it is important that your business thrives. And, for that to become possible, it is important that you are able to build an image of your brand into the minds of your target audience. So, how would you do that? How do you
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When using social media marketing for conversions, one needs to look into the digital marketing sales funnel. That’s because the increasing popularity of digital media has changed the way a customer purchases, and the overall customer journey too. And, with the current pandemic that we’re living with,
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Do you have regular Web properties or App + Web properties in Google Analytics? If you do have the latter, here is a big news for you! In an update from Google Analytics, it has been stated that Google will now automatically exclude bot traffic from App
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Do we need to remind you that content is king? And, to have your content rule over the internet, you need to keep it improved and refined. But, as much as the quality of content is important, so is the source of your content. There are countless
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We all know that Content Is King. In fact, an SEO company in Bangalore would also believe that showing expertise, authority, and trustworthiness in your content is important to rank well in SERPs. This “Expertise, Authority, Trustworthiness” is commonly known as E-A-T in the Google world. So,
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