As 2016 comes to an end in the next few days, everyone has started eyeing what will be coming up in 2017. The search marketing industry is continuing to evolve rapidly with multiple updates and alterations to be seen in the coming year too. And, if you
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There are thousands of keywords in every industry that can be targeted to rank on SERPs and attract the right kind of audience. Moreover, for every single keyword, there are dozens of suggestions available for related terms. So, people use keyword variations and long tail keywords too.
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On 19th February 2016, Google announced that desktop SERPs will no longer show text ads in the right sidebar. This is true for Google and Google search partners as well. Instead, the three ads that are shown in the mainline area above the organic listings will be
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