Branding strategies do not involve only getting your brand noticed; it involves a lot more. You need to build trust and develop brand awareness too. One way you can achieve this is by selling space on your Webpage for ads. As was the case earlier when placing
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There was once a time when Google relied heavily on keywords for ranking websites in the SERPs. Before the launch of Google’s Penguin algorithm in April 2012, websites could easily rank higher if they used the right keywords strategically within the content as well as in the
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A very popular marketing talisman is “Do more of what is working and less of what is not.” This dictum is quite useful in the case of blog posts. You may be having a couple blog posts which are quite popular among the readers. So why not
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Most of the internet users have a common complain of online ads causing a hindrance in their online browsing experience. With the arrival of browser plugins like AdBlock and AdBlock Plus now the internet browsers can easily get rid of all the annoying ads. Now like everything
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If you are into real estate business there are high chances that you are looking for ways in which the rankings of your website can be improved through search engine optimization (SEO). Your internet marketing strategy should cover all the basics required to come up with an
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Social media, undoubtedly, is one of the most powerful tools to increase traffic to your website. In fact, we are sure that most of the websites regularly post updates on all the major social media platforms. Yet time and again we get several queries saying social media
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One of the best ways to drive traffic on your website is through YouTube videos. The potential of YouTube videos is fathomless, and so lately many companies have taken to using videos and websites as a tool to market themselves. But one area which is paid less
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Online reputation management (ORM) has gained lot of relevance in the recent times. While many turn to Google for tips on how to manage their reputation online, LinkedIn too has some specialized tools which will help you build and improve your online reputation. Being one of the
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Social media presence is the buzz word in the marketing world. Social media marketing (SMM) helps Business to Business (B2B) companies to reach out to the current as well as prospective clients in a more effective manner. Along with reaching out to clients, the B2B companies can
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One of the most common ways to do internet marketing these days is through PPC marketing. PPC marketing or ‘pay per click’ marketing is an internet marketing model through which the advertisers get to bid for ad placements in search engine’s sponsored links when someone searches for
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