Planning up a local search marketing strategy? Looking for ways to make your local business pep up in the New Year? You may say that the New Year is yet a little far, but remember time flies just like that, and there is no harm in pre-planning.
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You may have definitely heard of Keyword Explorer – Moz’s very popular keyword search tool. But, do you know about the new feature that Moz launched within Keyword Explorer last week? If not, you have got to check out this new addition! With this new feature, you
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Although English is the most common language used online today, it doesn’t make it the only important language. There are still certain countries and certain people who are not comfortable with any language other than their native tongue. Some of these include India, China, and Japan who
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Voice searches are becoming increasingly popular now with more than 20% of queries on Google seen to be spoken. The major difference between voice and text searches is the accuracy of the results delivered. While a text is very clear about what is being asked for, a
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Link building is a very important part of SEO. When a user types a query in Google, the search engine decides which websites are to be shown on the first pages of SERPs, and in which position. And, this is based on various factors, one of the
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49% of users check online reviews before deciding to purchase a product/service. 72% of users trust online reviews as much as references from friends and family. Online reviews take up 13% of space required to reach Google’s local pack. Online reviews are the 7th factor that determines
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With innumerous social media services in Bangalore available, majority of people are spending their business funds into investing only in Facebook ads, latest marketing software, etc. because they think these platforms will bring them the highest ROI. But, this is not always true. There is one program
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On social platforms like Facebook and Instagram, businesses have the option of boosting their posts by clicking the “Boost Post” option in the lower right corner next to the posts. All they have to do is choose the audience and budget based on the number of people
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With so many marketing strategies available in abundance for a business to choose from, social media plays a big role today. But, this does not mean you target social media alone. In fact, you need to have social to work as a part of your overall marketing
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If you are into the field of digital advertising, you very well know how the landscape of online advertising constantly changes, and how you have to keep revising your strategies periodically to suit the current scenario. But no matter what, majority of people don’t like watching ads
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