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New Callout Extensions in Google AdWords

New Callout Extensions in Google AdWords

Google announced the roll out of the new callout extension for AdWords ads. As per the Google, the new extension allows advertisers to display additional information about products and services directly in the AdWords Ads and will be made available to all advertisers progressively over the next

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Facebook Announced New Event Ad Options

facebook-event

Facebook launched new advertiser tools for promoting events and giving them more visibility. Facebook has number of diverse advertising solutions to help you effectively engage with your audience, yet for some social advertisers at times it’s harder to know which ad will work best for their brand. 

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The Penguin 3.0 Rollout – How to Protect Your Website or Recover From Penguin

Don’t be stunned that 10 months have passed since the last penguin update run nor should be astonished when there is no lift after a link cleanup. On August 16th 2012, Matt Cutts in a comment left under a blog entry which has written by Barry Schwartz.

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Modi govt joins hands with Flipkart to boost handloom sector

Online retailer Flipkart is all set to provide an online marketing platform to handloom weavers in the country. The Ministry of Textiles on Monday signed an MoU with Flipkart to provide online marketing platform to handloom weavers – an endeavour to boost the handloom sector, empower weavers

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Google AdWords Launches Website Call Conversions

  Google AdWords has launched website call conversions, a tool it calls a “powerful way to identify and measure calls from a website that occur after an ad click.” In a blog post, Google says a unique forwarding number will be generated for each AdWords ad click

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Google, Yahoo make phone numbers mandatory for new email IDs

World’s most popular free email providers Google (gmail) and Yahoo have made telephone numbers mandatory for creation of new email addresses in a bid to check spam. Any person wishing to create a new email ID needs to provide a telephone number which Gmail and Yahoo use

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Google Gives Ranking Benefit by Going Secure HTTPS/SSL

Google announced that, they are now using SSL/HTTPs as a ranking signal in their Google search algorithm. In fact, Google said this carries “less weight than other signals such as high-quality content.” Based on their tests, Google says it has an impact on “less than 1% of

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Flipkart and OLX announce marketing partnership

E-commerce portal Flipkart has partnered online classifieds player OLX.in for a marketing tie-up that will leverage each other’s strengths to offer combined benefits of their platforms to users. The first phase of the tie-up will be kicked off with a joint marketing campaign urging consumers to upgrade

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Introduction of Google News Publisher Center

Google announced the launch of new Google News Publisher Center, with this you can inform your potential readers about the articles they are clicking on and you can benefit better discovery and classification of your news content. According to a blog post by Google software Engineer Eric

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Google Pigeon Updates Local Search Algorithm With Stronger Ties To Web Search Signal

Google has released a new algorithm to provide a useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals. Although the search engine giants were willing to reveal that they had in fact made changes to their search algorithm,

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