Blogs – a very important element of content marketing – are ways to keep your audiences engaged with new content and keep them interested with you. If you own a business, you can use the advantage of blogging by providing your audience with product launches, tips and
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Google has recently come up with an experiment with a new card carousel test that features content from local businesses near the top of search results. Search Engine Land names this self-promotion option that Google is testing as ‘Local Business Cards’ but, Verge indicated that Google hasn’t
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You may have heard and read a lot about building perfect landing pages for your website. Actually, you don’t need to build new landing pages for your site; you actually need to make sure that every page on your site is a landing page in itself. And,
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Why do you build a website? To gain traffic and boost your brand’s revenue right? So, how do you achieve that? You can gain higher traffic on your website by increasing the visibility of your site on SERPs and for that, you need to run a strong
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Blogging is a great way of providing free information to customers and the best way to do content marketing. A well-known Seattle based entrepreneur and analytics expert – Neil Patel says, “Companies with blogs typically receive 97% more leads than companies without blogs.” This is because blogs
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Facebook today has more than 1.59 billion active users every month! This is the reason brands consider this platform as the best option to experiment with advertising to reach a wider set of audience. As compared to many other types of advertising, social advertising is the most
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Having a mobile website has become more of a necessity than an addition to the profile of web owners today. If you want users to shop at your local business, you need to ensure fast and positive mobile user experience. Businesses with mobile websites have twice the
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With more than 6,00,000 apps competing with one another for sales in an app store, marketing your mobile app may feel like hardcore work. Choosing the right features for your app decides its success and failure. Before marketing your app, you should do a complete research, analyze
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On February 2016, Moz Pro announced some new features that can help you get a lot of value out of your keyword rankings reports. There is a lot that you can analyze now – your campaign’s full rankings history, better segment to your rankings data, specific date
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You might be aware of the desktop ad layout change that Google had recently announced, where it stated that text ads in the right side bar on SERPs have been removed, and four ads will be shown at the top above the organic listings and three ads
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