What is Clickbait? Clickbait is a Web page link deigned to tempt readers to go to a certain Web page to view the content. Clickbait headlines generate curiosity within the readers, which persuades them to get onto the page that shows the entire content. It provides just
Read more →
We have seen how online shopping has been boosting up ever since Flipkart introduced its eCommerce store back in 2007. Although it wasn’t a sudden shift, but the previous years has seen more of online purchases for all kinds of products – may it be apparels, cosmetics,
Read more →
Link building campaigns should not be limited to time; they must be a constant practice. Instead of having a start and end date, link building campaigns must be ongoing and continuous, meaning that you must have a sustainable link building campaign. This will make you constantly striving
Read more →
Videos are the new trend on every platform, whether it is Google or social media. People are more and more attracted towards videos, as compared to reading text, images, and infographics. In fact, it is predicted that by 2021, 80% of digital content will be videos! And,
Read more →
Have you seen how when you bring up a Web page on a mobile device, certain features go unavailable? Certain features that you may be accustomed to on desktop may just go invisible on mobile screens! This gets very frustrating and annoying, because now you have to
Read more →
Conversion rate optimization (CRO) is what you must work upon to boost up your conversion rates. If done correctly, you can boost conversions by up to 90% in just 12 months! This means almost double the conversions. But remember, this is possible only if you do it
Read more →
A featured snippet is a summary of an answer to a user’s query displayed at the top of Google’s search results. It includes the page’s title and URL, and its content is extracted from the Web page. However, you will see these featured snippets for all sorts
Read more →
Who doesn’t want to build a business empire? But that definitely requires lots of time and effort to be put in. But, it isn’t worth it if you don’t know what your end goal is. And, you also need to know what your business is worth so
Read more →
With SEO reports, business owners can be shown how their SEO efforts are paying off and that the results are positively impacting their business. However, with these reports, business owners need to be shown what they want to see. And for this, it is important to first
Read more →
Building a website with content about your brand/products/services, relevant images/infographics, animations, and videos is not enough. There is so much more that you need on a website to attract visitors, as well as keep them engaged for longer, and ultimately tempt them to convert into customers. Missing
Read more →
