Tips to build your business through LinkedIn:
- Use appropriate keyword phrases in your heading and title
- Encourage every employee to have a LinkedIn profile and to link to each other
- Tag your skills and expertise
- Link your business websites and blogs to your LinkedIn profile with keyword anchor text
- Personally welcome and acknowledge your new connections
- Develop relationships with key business partners or media contacts
- Add Video to Your Profile to make it come alive
- Note important details and opportunities for next actions
- Tag and filter connections to organize and build relationships