When using social media marketing for conversions, one needs to look into the digital marketing sales funnel. That’s because the increasing popularity of digital media has changed the way a customer purchases, and the overall customer journey too. And, with the current pandemic that we’re living with,
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The golden rule of marketing has been to hold your customer well so that you don’t lose them to your competitor. A customer will leave you only because of two reasons – first, you don’t have the right SEO practices to give your customers what they’re looking
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With Google having started to understand users much better, in terms of their intentions, rather than judging them only by the words they type in search, “Semantic SEO” has become important. Google now delivers results that do not have only the words typed into the search bar,
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Many websites have everything that’s required for a successful SEO strategy. They have unique well-written content, keywords included, links included, call-to-action buttons, great design, relevant images, and a lot more. Yet, such websites do not achieve the success they expect. Why? Maybe it’s because they aren’t able
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People who hadn’t been online all this time, are also getting on the Internet for a variety of purposes like browsing, learning, shopping, and much more. This makes it crucial for businesses and websites to have an effective digital marketing strategy in place. Many businesses hire professional
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Having a social media presence is a necessity for about every business today, no matter what the industry, the size, and the history. But, having a social media presence doesn’t just mean making an account and posting regularly. Instead, you need to have a strategy in place,
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Although we have slowly adjusted ourselves to the new normal of wearing masks, sanitizing ourselves regularly, and maintaining social distancing, but the fact remains that our lives have dramatically changed this year. The COVID-19 pandemic is a viral threat to our livelihoods and also our businesses, with
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A website is a basic for every business today, no matter how big or small, no matter whether it is local or international. People have gone online for almost everything now, thanks to the Corona virus pandemic. But, just having a website is not enough. It needs
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Video content is an important part of a digital marketing strategies as people are admiring watching videos more and more. In fact, more than 85% of businesses are using video content marketing as a mandatory rule in their digital marketing strategies to attract and engage clients. But,
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No matter how popular or new your business is, it is very important to keep your audience engaged, and reminded of you at all times. You need to keep reminding your customers that you’re there so that whenever they are considering buying a product of your niche
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