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Archive for the SEO & Internet Marketing Category

Panda Has Been Incorporated In Google’s Core Ranking Algorithm

Panda-Has-Been-Incorporated-In-Googles-Core-Ranking-Algorithm

It’s time to say “Goodbye” to Google Panda now! Google Panda, which has been one of the most significant spam-fighting ranking algorithms for Google, is not going to come up with any more updates. “Why?” you may ask. This is because Google has now officially incorporated it

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Guidelines To A Perfect SEO Strategy For An eCommerce Website

organic-seo

With so much competition around, it is highly crucial to rank higher than your competitors on Google and other search engines. In fact, you must try to rank at number 1. But, if you don’t know the SEO tips and tricks to reach to the top, how

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How Can You Have Better SEO In 2016?

How-Can-You-Have-Better-SEO-In-2016

Are you still clinging onto old SEO tactics and strategies that you have been using since years? Then, you might be way behind the others. It’s time you shift to the latest developments and re-evaluate your strategies. There have been many modifications done in 2015 for search

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Guidelines For Re-Evaluation Of PPC Campaigns In 2016

Guidelines-For-Re-Evaluation-Of-PPC-Campaigns-In-2016

2015 is over and the New Year is here. Its time you have to re-evaluate your campaigns and strategies for the betterment of your business. With the New Year comes a new list of advancements from search engines and the Web. A few months back, Google, Yahoo,

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What Are The Benefits Of A Facebook Group For Marketing?

What-Are-The-Benefits-Of-A-Facebook-Group-For-Marketing

We all know how highly effective and addictive Facebook is. Although today’s teens have shifted to other platforms like Instagram and Snapchat, Facebook still stands at one of the top places for social media marketing with hundreds of millions of users still using the platform. In fact,

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Should There Be Separate Landing Pages For PPC And SEO Campaigns?

Should-There-Be-Separate-Landing-Pages-For-PPC-And-SEO-Campaigns

In small companies, where there are limited number of working professionals and a limited budget, there would be a single landing page for both PPC and SEO campaigns i.e. the same page for the same keyword for both paid and organic search. Such companies believe that for

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How Can You Have Higher Ratings By Google’s Search Quality Raters?

How-can-You-have-Higher-Ratings-by-Googles-Search-Quality-Raters

Google has recently released the full edition of its Search Quality Raters Guidelines, which is a 160 page guide that instructs those who are paid to evaluate the quality of search results returned by Google. This guide tells what Google finds valuable and what it would not

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How Does Embedly Help In Enhancing Blog Engagement?

embedly

You think you have written a blog and visitors are coming to read it, so you have achieved success? But, unless you have visitors coming back to you for more, you can’t assume yourself successful. And, in order to have visitors coming back to you, you need

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Google To Index HTTPS Pages By Default

google-indexes-https

Google has always worked towards providing utmost security to users who are browsing the Web. We all know about Google changing its algorithms and making frequent changes to provide the best browsing experience for the users. Since quite some time, Google has also been giving a slight

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What Are The Different Types Of SEO Strategies?

seo-strategy

There are different types of strategies you need to apply for different business types. Here is a detailed discussion on the different types of strategies required for different kinds of businesses. Local SEO When you have a brick-and-mortar store and want to have a great SEO for

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