Every Web designer needs to stay updated with the latest tools and technologies in the field of Web designing. Web design trends change often as technology evolves. However, as designs evolve over time, there is one thing that remains true – first impressions matter. Up to 75%
Read more →
We know how important keywords are for a content strategy; and most important is choosing the right keywords. One of the smartest ways of doing a keyword research is to look for those that your competitors are ranking for. However, you don’t want to rank for keywords
Read more →
Whether it is planning a vacation, or finding the best nearby restaurant, or looking for an electronic sale, or anything else, people are always turning to the internet for information. And, Google is working really hard to satisfy all these users with the most relevant information. Among
Read more →
We know that Google Analytics is a Web analytics service offered by Google that tracks and reports website traffic. But, what is Google Analytics Goals? You know that anything without a goal is a total failure, right? Similarly, your Google Analytics account without a goal is also
Read more →
Advertising on social media is one of the best techniques you can use for promoting your brand online and reaching out to a large number of audiences. And, out of all the social media platforms, it goes without saying that Facebook is where you must begin. With
Read more →
Lead generation is one of the most important aspects of digital marketing that can help your business grow. And, to capture more targeted leads, what you need at top priority is a well-optimized and highly targeted landing page. Optimizing your landing page will improve user experience, which
Read more →
SEO is extremely important to impress both search engines and users. This is why it is imperative that you optimize your blog posts to make them more visible to people who are looking for keywords associated with your brand and products/services. But, with the ever-changing algorithms of
Read more →
Many websites have multiple pages, while there are others who have only one long master page. So, which one of the two options should you choose for your particular website? This blog will help you understand the pros and cons of both these options, so that you
Read more →
Planning up a local search marketing strategy? Looking for ways to make your local business pep up in the New Year? You may say that the New Year is yet a little far, but remember time flies just like that, and there is no harm in pre-planning.
Read more →
Since the past few years, we have been seeing how mobile searches have outnumbered desktop searches. Because of this shifting trend, Google started focusing on the mobile-friendly factor in its search algorithm in 2016, and this focus is only going to increase with time. This is why
Read more →