Once you are able to track where your visitors are coming from, you can stand in a better position to improve your engagement and ROI by working on your strategies. Also, you can improve your campaigns and budget more effectively in the future. This is why it
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Are you new to creating plans for your business? If you aren’t an experienced planner or marketer, you would have a tough time understanding where to start or how to structure a plan, as these are the most difficult parts of planning. However, if you have managed
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All kinds of social media and websites are putting up GIFs and videos on their platforms to attract more customers. Do you know why? Because videos appeal to users as they are more interactive and explanatory, thus getting a message across persuasively. This is why video marketing
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Social media is one of the most widely used platforms today for advertising a brand to a wide set of audience across the globe. However, you need to figure out what is working and what is not in this advertising sector for fruitful outcomes. It is quite
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It is a fact that every landing page is unique and has its own requirements related to the business, products/services, customers, and lots more. Every brand needs to display different elements on its landing page to attract, interest, and engage its customers by providing value to them.
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Google AdWords has been assisting millions of businesses to obtain higher revenues and accomplish increased ROIs. More and more advertisers today are using this popular tool to compete in their zones and gain a competitive edge against others in the industry. However, with the complexity of Google
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How much traffic are your landing pages receiving? And how much of that traffic is converting into customers? Is the percentage of conversions that you are receiving desirable enough, or is it below the level of your expectations? Whether it is up to the mark of below
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Just like eCommerce had boomed a few years back, mCommerce is becoming the latest sensation in the online buying-selling community today. More and more customers are purchasing for their favourite stuff on mobiles, which is why more and more sellers are realizing the importance of going mobile.
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Facebook and Twitter are two most popular social media platforms for a wide range of users today; you know that right? But, do you know that more than 1 million pieces of content are shared on Facebook every minute!? Also, do you know that more than 500
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We are seeing Google AdWords since the past 15 years when search advertising had just begun. And now after 15 years, AdWords is looking to old school and outdated. To make it easier to navigate and use, Google announced the start of a major redesigning process to
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